Blog

Field notes from real rollouts.

What we're learning inside actual AI implementations: shadow AI, governance, fluency training, and platform decisions. One honest post at a time.

AI fluency & training

Building a CustomGPT is the most boring thing in AI. It still puts you in the top 5%.

Skip the agent debates. A working assistant built on one repeated task beats every impressive demo your team has seen.

Matteo Bacchin-Bertling · August 2026
AI adoption & rollout

Your company bought AI licences. Here's why nobody is using them.

Licences get bought at the top and ignored in the middle. Adoption flattens after month two unless someone owns it by name.

Matteo Bacchin-Bertling · August 2026
AI fluency & training

How to introduce AI to your team: the three-task method.

Give each person three AI tasks: one easy, one stretch, one important and unfamiliar. Trust first. Skills follow.

Peter Sorgenfrei · August 2026
Industry notes

"Our industry isn't ready for AI." I've heard that one before.

Nobody was ready for autonomous shuttles either. Five cities ran them anyway. Start small and specific, and readiness follows.

Peter Sorgenfrei · August 2026
Industry notes

My coach became my co-founder. That's the whole pitch.

A layoff, 97 rejections, and a coach found on LinkedIn. Eighteen months later, the coach became the co-founder.

Matteo Bacchin-Bertling · August 2026
Shadow AI & governance

Your team is using ChatGPT in secret. What to do in the first 30 days.

Run two tracks at once. One gets people productive on a safe setup within weeks. One works the harder security questions in parallel.

Peter Sorgenfrei · August 2026
AI fluency & training

What 400+ workshop participants taught us about AI resistance.

The pushback is the same in every organization. What shifts it is a working prototype built on the skeptic's own workflow, in the room.

Matteo Bacchin-Bertling · July 2026
AI adoption & rollout

Claude, Mistral, or Copilot for sensitive data. How to decide.

Score the platforms against your actual requirements. The decision usually takes one structured session, not a quarter.

Peter Sorgenfrei · July 2026